/bmi/media/agency_attachments/KAKPsR4kHI0ik7widvjr.png)
brands
/bmi/media/media_files/2025/07/10/attention-2025-07-10-10-58-37.jpg)
Can attention measurement prove its worth or slip into vanity status?
Jul 10, 2025 10:58 IST
4 Min read
/bmi/media/media_files/2025/07/10/micro-drama-2025-07-10-09-48-33.jpg)
/bmi/media/media_files/ogAIz3HYC16KSePtfU63.jpg)
/bmi/media/media_files/2025/07/01/diljit-dosanjh-2025-07-01-10-34-54.jpg)
Will the Sardaar Ji 3 controversy hit Diljit Dosanjh’s brand value?
Jul 01, 2025 13:32 IST
4 Min read
/bmi/media/media_files/2025/06/30/ad-fraud-2025-06-30-08-52-18.jpg)
Digital black hole: MFA sites are quietly eating away 30% of India’s programmatic ad spends
Jun 30, 2025 09:24 IST
9 Min read
/bmi/media/media_files/2025/06/27/sigma-2025-06-27-10-09-06.jpg)
CTV is booming, but most brands don’t know how to use it right: MiQ
Jun 27, 2025 11:20 IST
5 Min read
/bmi/media/media_files/2025/06/26/nishant-kedia-2025-06-26-09-53-49.jpg)
/bmi/media/media_files/2025/06/11/kNk2JjEfMGboab9XKvUJ.jpg)
IPL 18 sees 10.5% ad growth, 29% more brands, and shift to <10s ad formats
Jun 11, 2025 16:01 IST
3 Min read
/bmi/media/media_files/2025/05/28/BPqZymWkKnlgio20ShKF.jpeg)
IPL 18 attracts 105+ advertisers and 190+ brands despite flat ad volume growth: TAM
Jun 03, 2025 10:28 IST
3 Min read
/bmi/media/media_files/2025/05/28/7DeszbyQMMVZmfRzf2dx.jpg)
Truecaller eyes spot as India’s next big ad platform after Google and Meta
May 28, 2025 13:17 IST
5 Min read