BARC
TRAI forces BARC to make data public, but how do the numbers look like?
Against public interest to publish misleading data on website, says BARC on TRAI's show cause
BARC restrains use of viewership data as new tariff regime brings disruption
In a first, BARC flags landing page beginning with English news genre
Youth viewership patterns similar on weekdays and weekends, says BARC study
Dish TV's hybrid STBs will help it measure viewership through return path data