advertisers

Balancing tradition and digital, bridging generational gaps crucial for advertisers: Nielsen

Laughter Chefs defies the soft ad market: Alok Jain

Quora partners with Bombora to provide B2B audiences, ABM targeting to advertisers

Meta rolls out AI-driven tools to enhance ad campaign performance

Ad industry pins hope on union budget 2025 to spark consumption surge

IAS introduces Meta pre-bid solution with content-level block lists

Google unveils confidential matching for advertisers

‘X’s lifeline users, not ads – keep them hooked, ad dollars will follow’

73% consumers express mistrust towards ads: LocalCircles survey

‘Advertisers to be fully liable for accidents’: BMC’s draft policy for outdoor ads