ad volume
TV ad volumes down 10% in Jan-Sep 2025; HUL, Reckitt remain top TV advertisers
Asia Cup 2025 ad volumes jump 38% per channel per match even as advertiser count dips: TAM
TV ad volumes drop 10% in H1 2025; FMCG continues to dominate spend
IPL 18 attracts 105+ advertisers and 190+ brands despite flat ad volume growth: TAM
IPL 2025 TV ad volumes dip 1.1%, despite 24% rise in advertisers: TAM report
HUL leads with 16% ad volume share, Reckitt dominates top 10 on TV in 2024
Festive ad volume on TV, print drop; radio and digital witness uptick
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