ad spend

Ad spend in FY2024 to see muted growth at 6%, reaching US$16-17 Bn: Redseer Strategy Consultants

PepsiCo reports 5.9% increase in global net revenue for 2023

Emami notes 8.1% surge in ad spends in Q3FY24

Digital adex surpasses TV; to grow at 25% to reach Rs 50,857 crore in 2024: Dentsu

Walt Disney reports 27% increase in operating income in Q1 FY24

Growing fastest in the world, Indian adex up +11.8% to Rs 1,099 bn in 2023: Magna

CTV ad spends growth 3X slower than retail media spends: WARC

Amazon's ad business alone is worth more than global print ad market: Warc report

Global advertising spends forecasts reduced by $90 billion as digital slowdown bites: WARC

Study reveals in-view ads yield triple return compared to not-in-view-placements