Marketing

Starbucks serves ‘cold’ hypocrisy? Faces backlash over new CEO’s ‘jetting’ routine

How should brands handle Upgrade Loyalty?

SC refuses to pass order to stop CoC meeting in insolvency proceedings against Byju's

Gameskraft onboards Bhumika Nirmal as VP, Marketing

Can marketers escape AI's echo chamber trap?

Mohit Ahuja and Ankur Jain launch marcom hub, Magic Network

Vita Student appoints Shayon Dasverma as Marketing Head, South Asia, SEA & MENA

Swiss Beauty onboards Vidushi Goyal as Chief Marketing Officer

Amul ranked as world's strongest food brand, dairy brand by UK's Brand Finance

Zomato to acquire Paytm's entertainment ticketing business for Rs 2,048 cr