Marketing

Mahesh Babu’s GMB Entertainment invests in nutraceutical startup Fitday

The Body Shop announces new ownership under Auréa Consortium

Ayurveda goes digital: Maharishi Ayurveda transitions to D2C with new campaign

HUL to evaluate prospects of ice cream biz with dedicated panel

Nykaa appoints Sukhleen Aneja as SVP and biz head for Kay Beauty

Schneider Electric appoints Atin Chhabra, VP- Global Marketing, Middle East & Africa

Dissecting the SOCIAL DNA: From #पानी to hyperlocalisation and synergised branded content

Amway ropes in Amrita Asrani as CMO

LeadSquared and Admitad ink partnership to enhance visibility and reach

OML’s Gunjan Arya moves on, OML’s COO Tusharr Kumar transitions to CEO role