Marketing

Late Ratan Tata’s half-brother Noel to head Tata Sons as chairman

Formula 1 Driver Charles Leclerc is PUMA’s new brand ambassador

ISA re-elects Sunil Kataria as Chairman

Apple remains most valuable brand despite first brand value drop in 20+ years

Sumeet Narang promoted to President - Marketing at Bajaj Auto; Deepika Warrier steps down

Is it time for brands to bring down dependence on telemarketing?

“He didn't try to fix anything that was not broken”: A tale of Ratan Tata’s business legacy

Pharma brand Invengene partners with Landor for rebranding

Global brands miss out on $3.5 trillion in value due to overfocus on short-term gains: Study

From ‘Desh ka namak’ to ‘Jaago re’, how Ratan Tata touched millions of lives