Marketing

Grapes Worldwide bags digital mandate for LivWell

Elan Group’s Rs 100 cr marketing playbook: DIY, brand building, celebs and IPL

BCCI to review govt’s directive on tobacco, alcohol ad ban ahead of IPL opener

New York Festivals AME Awards launches ‘AME WE Champion’

Industry wary as CCI raids ad agencies, IBDF, ISA 3 days before IPL

The Trade Desk onboards Preetha Athrey as Director of Brand Marketing

HiveMinds gets e-comm and retail media management mandate for Samsonite India

Kenstar names Rajkumar Rao and Patralekha as brand ambassadors for its BLDC Maxx cooling solution

CCI approves Tata Sons’ acquisition of additional 10% stake in Tata Play

Zeno India appoints Anmol Jalta as Digital and Creative Lead