Marketing

Godrej Consumer Products expects revival in demand in next 12-18 months

Chaaipani named exclusive Ads and Brand Activation partner for Jagannath Puri Rath Yatra 2025

Samsung bets on premiumisation and AI for double-digit growth in 2025

Why brands must compete with experiences in India’s passion economy

Lahori Zeera maker Archian Foods gets Rs 200 crore funding from Motilal Oswal

Dabur India spends Rs 864.64 crore on advertising in FY2025

Colgate Palmolive distributors to suspend purchase of its products in Maharashtra from May 12

How 7UP is using music to make your food taste spicier

Deconstruct achieves profitability in FY25, driven by strong marketing and lower CAC

GCPL spends Rs 1,369.21 crore on advertising and publicity in FY2025