People are sick and tired of coronavirus, brands must do positive campaigns, says Shashi Sinha

By Niraj Sharma

Clients now have less tolerance for failure, less patience for success: Joseph George of Tilt Brand Solutions

By Shradha Mishra

Critical for CMOs to sanely navigate change without losing sight of the fundamentals, says Prasoon Joshi

By Shradha Mishra

Big agencies are like dinosaurs, corporate structure not suited for advertising industry, says Raj Kamble of Famous Innovations

By Shradha Mishra

2019 was challenging but achieving targets in 2020 would be harder, says FCB India's Rohit Ohri

By Shradha Mishra

Worst is behind us, 2020 will be a year of growth: Tarun Rai of Wunderman Thompson

By Shradha Mishra

2020 will be tough in terms of growth: Kunal Jeswani, CEO, Ogilvy India

By Shradha Mishra

Difficult time for creative industry, but it's not all gloom and doom

By Sunit Roy

Evidence-based creativity is all important in health, says Matt Eastwood

By Neha Kalra

We are expanding offices across the world to take care of clients’ needs, says Gordon Bowen

By Neha Kalra

No matter how data and digital-focused we are, creative will always remain our cutting-edge proposition, says Ashish Bhasin of DAN

By Akansha Srivastava

Old advertising model not working but the shape of future isn’t clear either: Govind Pandey of TBWA

By Akansha Srivastava

Clients expecting more accountability for lesser remuneration is the new reality, feels Soho Square’s Sumanto Chattopadhyay

By BestMediaInfo Bureau

2019 will be complicated yet fruitful for us: Yashaswini Samat of Grey Group India

By Manita Nath

Growth target for 2019 ahead of industry rate, digital contributes significant part of revenue: Dheeraj Sinha of Leo Burnett

By Manita Nath

AI and content will drive the growth of advertising: Atika Malik, COO, Cheil India

By Manita Nath

Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma

By Roshni Nair

Data should not come at the cost of creativity: WPP Country Manager CVL Srinivas

By Roshni Nair

The pressure of FMCG brands cutting digital budgets will bring more effectiveness, says Wunderman's Krishnan Menon

By Roshni Nair

Unless cause makes sense, brands should focus on functional ads, says Roopak Saluja of The 120 Media Collective

By Manita Nath

Jio has become a milestone for us globally, says Interbrand's Borja Borrero

By Roshni Nair

You are as good as your last film, says Amit Sharma of Chrome Pictures

By Manita Nath

RPD to make targeted advertising possible within a highly segmented market: Ricardo Gomez-Insausti, Vice-President Research, Numeris

By Raushni Bhagia

The Womb is our journey to respect brains, heart and balls, say founders Navin Talreja and Kawal Shoor

By Akansha Srivastava

Local businesses are real focus for us: Torie Henderson, CEO, South East Asia and India, Omnicom Media Group

By Raushni Bhagia