Dentsu to restructure its India business into seven agency brands spread across creative, media, CXM: India CEO Anand Bhadkamkar

By Akansha Srivastava

Rising Star Awards will be huge recognition for young achievers, says P&G's Maithreyi Jagannathan

By BestMediaInfo Bureau

Media strategy has not become tougher, it has evolved and grown for the better: Mondelez India’s Anjali Krishnan

By BestMediaInfo Bureau

Brands need to look at digital differently; it is much more than just performance marketing, says Group M’s Ashwin Padmanabhan

By Akansha Srivastava

Performance-based marketing is clearly going to be the future, says Sidharth Parashar of GroupM

By Akansha Srivastava

Martech and AI are all good PR talks, profits come from performance: Shashi Sinha, CEO, Mediabrands India

By Niraj Sharma & Benita Chacko

We aim to grow at least by 25% in 2021, says Wavemaker’s Ajay Gupte

By Benita Chacko

2021 isn't going to be easy, consolidation likely in advertising industry, says Dheeraj Sinha of Leo Burnett

By Shradha Mishra

Non-digital mediums will continue to play a significant role for brands, says Aditya Kanthy of DDB Mudra group

By Shradha Mishra

AI-driven creativity, influencer and content marketing will rule 2021, says CLA's Sajan Raj Kurup

By Shradha Mishra

Business sentiment turning positive, expecting double-digit growth in 2021, says FCB India's Rohit Ohri

By Shradha Mishra

Advertisers want to be seen in a brand-safe environment, says Wavemaker’s Ajay Gupte

By Akansha Srivastava and Nisha Qureshi

Complete automation backed by data differentiates Wavemaker from others, says CEO Ajay Gupte

By Akansha Srivastava and Nisha Qureshi

Toxic content is a worry for everyone, says Omnicom’s Kartik Sharma

By Shradha Mishra

Constantly re-invent my craft to be on top as I fear becoming a ‘has-been’, says Ram Madhvani of Equinox Films

By Shradha Mishra

Network Advertising to focus on large local clients in high-growth and future-facing categories

By Shradha Mishra

The Consumer Protection Act 2019 will only raise standards of advertising, says Subhash Kamath, ASCI Chairman

By Akansha Srivastava

Vi is for new-age, digital-first Indians; will use TV, digital and print to build awareness, says Kavita Nair of Vi

By Akanksha Nagar

Local platforms have a lot to catch up as Google and FB will continue to enjoy lion’s share, says Wavemaker’s Shekhar Banerjee

By Akansha Srivastava

The only thing that is increasing nowadays is client expectations, say Publicis Worldwide NCDs Vikash Chemjong and Basabjit Mazumdar

By Shradha Mishra

Just start and end with a genuine intention to solve a problem, say Kainaz Karmakar and Harshad Rajadhyaksha of Ogilvy India

By Shradha Mishra

We are reaping rewards of what we have sown in last five years, say The Womb Co-Founders, Navin Talreja and Kawal Shoor

By Akansha Srivastava

Award celebrations last 24 hours but recognitions motivate for years to come: Piyush Pandey

By Akansha Srivastava

Advertising worst-hit sector, there would be salary cuts and even layoffs across agencies, says DAN’s Ashish Bhasin

By Niraj Sharma

Sharp business recovery likely in second half of this fiscal, predicts Rohit Ohri of FCB India

By Shradha Mishra