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Akansha Srivastava

Akansha has been working with BestMediainfo.com for a decade. She joined the company as a correspondent in 2014 and rose to the Editor role. She also launched India's first B2B content marketing and branded content news platform BuzzInContent.com along with the founder of BestMediaInfo Niraj Sharma 6 years ago. Before BestMediaInfo.com, She had an 11-month stint at Bloomberg TV.

MaricoMarketing
Exclusive: Marico’s Rs 350 crore media mandate up for pitch
By Akansha Srivastava
Jul 29, 2025 10:24 IST 1 Min read
AmulMarketing
When brands become vultures in the name of moment marketing
By Akansha Srivastava
Jul 25, 2025 10:34 IST 3 Min read
Zee brandsTelevision
Zee aims Zee5 breakeven by March 2026, plays down traditional TV drag
By Akansha Srivastava
Jul 23, 2025 11:15 IST 3 Min read
Festive seasonAdvertising
Regional advertising becomes strategic priority this festive season
By Akansha Srivastava
Jul 23, 2025 09:51 IST 3 Min read
festive imageIn-depth
India's festive adex set to rise 10–12% in 2025
By Akansha Srivastava
Jul 22, 2025 08:02 IST 6 Min read
Kyunki Saas Bhi Kabhi Bahu ThiTelevision
What makes JioStar confident Kyunki can be the next brand-building powerhouse?
By Akansha Srivastava
Jul 17, 2025 08:01 IST 3 Min read
Tesla model YMarketing
What happens when Tesla enters India without advertising? We’re about to find out
By Akansha Srivastava
Jul 16, 2025 09:33 IST 3 Min read
WPP MediaAdvertising
WPP Media's individual agency brands outperform agency networks
By Akansha Srivastava
Jul 15, 2025 18:36 IST 2 Min read
Ajit VargheseTelevision
Kyunki leads JioStar’s cross-screen strategy as brands demand unified reach
By Akansha Srivastava
Jul 15, 2025 11:09 IST 5 Min read
Smriti Irani as Tulsi Virani in Kyunki Saas Bhi Kabhi Bahu ThiTelevision
Inside JioStar’s mega pitch: Rs 22.5 crore TV+digital sponsorship slots for ‘Kyunki’ return
By Akansha Srivastava
Jul 11, 2025 11:20 IST 3 Min read
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