Landing Pages

Who killed landing pages?

MIB strips landing pages from TRP: Industry debates feasibility and warns of pitfalls

Landing pages curb: Advertisers see cleaner planning, stronger ad-rate leverage

The curious case of landing pages in India’s broadcasting industry

Explained: I&B Ministry’s blueprint to strip landing-page viewership from TV ratings

Arnab-led NBF hails landing page action, the full circle of Republic’s TRP karma

MIB proposes removing landing-page counts from viewership data; sets an 80,000-sample floor

Arnab Goswami's saintly claims on viewership despite buying Landing Pages in 10 critical markets

We have beaten the unfair advantage of competitive landing pages, says Aaj Tak

BARC has failed to address concerns of news genre, says Zee Media on its exit from ratings