Landing Pages

The curious case of landing pages in India’s broadcasting industry

Explained: I&B Ministry’s blueprint to strip landing-page viewership from TV ratings

Arnab-led NBF hails landing page action, the full circle of Republic’s TRP karma

MIB proposes removing landing-page counts from viewership data; sets an 80,000-sample floor

Arnab Goswami's saintly claims on viewership despite buying Landing Pages in 10 critical markets

We have beaten the unfair advantage of competitive landing pages, says Aaj Tak

BARC has failed to address concerns of news genre, says Zee Media on its exit from ratings

Zee Media exits BARC; claims landing page as a bone of contention

Curious Case: Arnab Goswami decries landing pages at TRAI forum despite unabashedly riding on it

Advertisers question relevance of audience coming through landing pages