influencers

70% of consumers buying products on social media said they trust influencers: Capegemini report

Nestle to stop direct advertising to children under 16 years of age

One Digital Entertainment partners with Twitter to drive awareness for Flipkart's Big Billion Days

Guidelines around misleading ads; role of brand ambassadors & influencers to be released soon

Bacardi to keep advertising budget digital-focused, to rope in influencers