influencer marketing

Consumers shift to experiences and value-added purchases this festive season: Atin Wahal

IPL is all about value creation for brands vs a pricing story for Disney Star: Ajit Varghese

JioCinema announces slew of offerings for advertisers ahead of IPL 2024

Misusing AI can seriously impact the brand image: AnyMind Group's Otohiko Kozutsumi

Motorola's new campaign blends CGI advertising and influencer marketing using Instagram's sequence feature

Sociowash bags creative digital mandate for Sujata Appliances

PromotEdge wins digital marketing mandate for Shyam Metalics' SEL Tiger TMT

Allocating substantial portion of marketing budget to OTT & influencer marketing: Urban Company's Smit Shukla

Sociowash bags digital marketing mandate for Burger Singh

BigTrunk Communications secures digital media mandate for BudLeaf Tea