generative artificial intelligence

WPP launches WPP Open Pro, a self-serve edition of its AI marketing platform

Machine speed, human sense: the co-written future of advertising in the AI era

Yabble rolls out AI image-based testing for rapid concept feedback

Agentic AI is the next big thing in the marketing world: GroupM South Asia CSO

US forms Stargate with Oracle, SoftBank and Open AI; to invest $500 bn

Government removes AI model permit requirement but stresses content labelling

Amazon launches GenAI-powered business chatbot Q