brand building

What happens to brand building when television is no longer the hero?

Cornerstone Meraki launches CME sports vertical for non-cricket athletes

Euler Motors eyes mass media push, confirms larger marketing investments ahead

Ravish Kumar Chaubey takes over as Head of Marketing at Kult

Why brand building still matters in a performance-driven digital world

Prajith VM joins Malabar Gold and Diamonds as Head of Marketing

Marico eyes Saffola foods to surpass edible oil business, says CEO

Britannia to reinforce market leadership with brand-building investments and innovations: Varun Berry

Famous Innovations wins creative duties for Nilkamal Sleep

Marico bets on brand building, eyes long-term equity as Q1 margins stay tight