brand building

Prajith VM joins Malabar Gold and Diamonds as Head of Marketing

Marico eyes Saffola foods to surpass edible oil business, says CEO

Britannia to reinforce market leadership with brand-building investments and innovations: Varun Berry

Famous Innovations wins creative duties for Nilkamal Sleep

Marico bets on brand building, eyes long-term equity as Q1 margins stay tight

Probo appoints Spardha Pandey as Head of PR and Communications

Adoption of brand building increasing on retail media: Medhavi Singh of Criteo

Think brand, not conversions, when advertising on CTV: Frodoh founder

Growth of streaming resulting in revival of TV: GroupM’s Ashwin Padmanabhan

It is easy to make noise, but much tougher to sustain relevance: Govind Pandey of TBWA India