brand awareness

With 75% adex on digital, Popeyes’ strategy balances efficiency and reach: Gaurav Pande

Mswipe Technologies elevates Harita Desai Jani to CMO

Saatvik Solar appoints Ravindra Jadeja as brand ambassador

Asics aims to increase its brand awareness multifold through its association with Shraddha Kapoor

Bumper IPL viewership boosts advertisers' confidence; many plan to enter mid-season

Purchase intent 23% higher when user exposed to over 15 seconds of message during in-game ad: Gameloft

Decoding the role of fintech in shaping digital marketing in 2023