Bollywood

SRK most visible celebrity on TV; Dhoni tops with 43 brand endorsements: TAM

Intel India and Dentsu reimagine ‘Papa Kehta Hai’ for an AI-ready generation

When brands become vultures in the name of moment marketing

Karisma Kapoor stars in Blissclub’s ‘Le Gayi Le Gayi’ campaign

India TV to launch new podcast “Filmy Hustle”

We aim to achieve one of the highest visibilities in FY26, says Tata Motors’ Vivek Srivatsa

Kho Kho World Cup secures Rs 40 crore in brand sponsorships, more deals expected

The common sense chronicles: Gen Z and their digital life

Poco onboards Akshay Kumar as brand ambassador for X7 Series launch

“Aaj bhai ka birthday hai”: A look at Salman Khan’s advertising journey