ad spends

Cost and creative readiness stand out as primary hurdles in CTV advertising space

Zomato's Q3 FY24 ad spends increase by 8.2% YoY

Steep rise in FMCG brands' adex during October-December quarter

GCPL's ad spends surge 24.47% YoY to Rs 343.27 crore in Q3FY24

Procter & Gamble Hygiene and Health Care Q2 adex grows 14%

Dabur's ad spends up 36.13% YoY to Rs 244.54 crore in Q3FY24

Gillette India Q2 ad spends down 4% to Rs 75.77 crore

Marico's ad spends go up 11.82% YoY to Rs 246 crores in Q3FY24

Havells India YoY adex up 38%; 108% rise QoQ in Q3 FY24

Colgate Palmolive India's ad spends soar 20.20% YoY to Rs 204.26 crores in Q3FY24