/bmi/media/agency_attachments/KAKPsR4kHI0ik7widvjr.png)
OTT
/bmi/media/post_banners/82fa972dbf1a9a24aeeb5b4bb8fad70d7fd4db7eb4135cce08f96f54beb59376.jpg)
OTT players are spending big on marketing but is it translating into ROI?
Sep 17, 2021
11:02
IST
6 Min read
/bmi/media/post_banners/daedcda64f9142818bddc8041ae7d7ef2f476f472741ac2e551ea4a8639e8d91.jpg)
Netflix to invest more in India: CEO Reed Hastings on Business Today Show
Sep 17, 2021
10:00
IST
2 Min read
/bmi/media/post_banners/61e932964b6d7b0811e339e7924610e29cc3753b589cb8aaf2ff5c815a7c213e.jpg)
Disney+Hotstar releases second part of #SiwaySRK campaign hinting at SRK's OTT debut
Sep 17, 2021
09:26
IST
1 Min read
/bmi/media/post_banners/be99d5fae51f6399b3566b7539d084f0ea251c7b4dae62214fa75b28a807d636.jpg)
/bmi/media/post_banners/c2cfb84dfaa35fd5c1f9f1af5814c74bffdde271f5e9ae7d6612eaf415fb2afc.jpg)
Amazon Prime Video launches profile avatars inspired by Amazon India Originals
Sep 15, 2021
16:18
IST
3 Min read
/bmi/media/post_banners/62aef5f92330f31e6a46a26922f351dc20e3b6d6214d12ad54848db947966479.jpg)
Amazon miniTV announces multi-film collaboration with Sikhya Entertainment
Sep 15, 2021
09:08
IST
2 Min read
/bmi/media/post_banners/58c781982f920deff2521194eec0307a4960d812ad27e9abb8dca9875244bf4d.jpg)
Disney+Hotstar's 'SiwaySRK' campaign makes internet go crazy, leads to buzz over his OTT debut
Sep 13, 2021
09:00
IST
3 Min read
/bmi/media/post_banners/e73922d6df7d16698ecd4087c4c52b8e1debd320a40a0329974523f4cb585e87.jpg)
AltBalaji creates interactive quiz on Alexa for its web series 'Cartel'
Sep 13, 2021
08:11
IST
4 Min read
/bmi/media/post_banners/eddd4397aa1790edb8d3d1ef83e5ab50f8c1e97c54fc47b47faa9a7fc1211f0e.jpg)
Azaad announces two Originals – Meri Doli Mere Angana & Pavitraa Bharose Ka Safar
Sep 09, 2021
10:04
IST
4 Min read
/bmi/media/post_banners/99a1bed0d7634815bc2e57f2371d8929dc88e4ee8eb6b9a64687aa5cae382cd2.jpg)
NH Studioz to foray into digital space with launch of OTT platform NH Plus
Sep 09, 2021
08:55
IST
1 Min read