Top Advertising, Marketing and Media news headlines of today - Dec 5, 2025

Follow BestMediaInfo, stay ahead with the latest developments, including top people movements, in the domain of advertising and marketing across all business categories

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  • Dec 05, 2025 17:41 IST

    Cristiano Ronaldo joins AI company Perplexity as investor and ambassador

    The Portuguese footballer introduces Ronaldo Hub, giving fans access to personal archives and career highlights through AI technology. Read more...



  • Dec 05, 2025 17:27 IST

    American Eagle rolls out campaign featuring Ananya Panday and Lakshya reflecting everyday youth culture

    The campaign captures a relaxed, youth-driven aesthetic, featuring Panday and Lakshya in denim looks, with creative work by Vayner Media. Read more...



  • Dec 05, 2025 17:12 IST

    Taboola partners with LG Ad Solutions to connect CTV exposure with digital performance

    The partnership introduces Performance Enhancer, which combines LG’s ACR data with Taboola’s performance platform to attribute digital engagement to connected-TV exposure. Read more...



  • Dec 05, 2025 16:17 IST

    Quick commerce drives 45% of festive shopping in 2025, shows WPP–Meta report

    With quick commerce now driving a significant share of festive and grocery orders, the WPP–Meta report highlights how real-time discovery is influencing purchasing decisions across categories. Read more...



  • Dec 05, 2025 16:09 IST

    Simone Tata, former Lakmé and Trent chairperson, passes away at 95

    The Geneva-born business leader, who settled in Mumbai in 1955, played a significant role in the growth of Lakmé and later established Trent’s Westside chain. Read more...



  • Dec 05, 2025 14:45 IST

    UTI Mutual Fund rolls out ‘SIP karo, SIPizen bano’ to encourage steady investing behaviour

    Created by Havas Creative India, the initiative encourages steady SIP investing and underlines how maintaining regular contributions remains a challenge for many individuals. Read more...



  • Dec 05, 2025 13:22 IST

    Netflix leads bidding for Warner Bros Discovery studios and streaming unit

    Netflix’s latest proposal includes an 85% cash structure and a $5 billion break-up fee if regulators intervene, placing the streamer ahead in the bidding race. Read more...



  • Dec 05, 2025 12:35 IST

    Government mandates retail price display on all pan masala packs

    Consumer Affairs removes earlier exemptions and ensures all pan masala packs, including those of 10 grams or less, follow full labelling requirements under the Legal Metrology Rules. Read more...



  • Dec 05, 2025 12:32 IST

    Asian Paints engages fans with ColourCam in stadiums and Colour Countdown on screens

    During matches, Asian Paints’ Colour Countdown showcased décor inspiration and colour trends on broadcast, blending cricket excitement with interactive visual experiences for viewers at home. Read more...



  • Dec 05, 2025 12:17 IST

    'Ban celeb promos, shut down surrogate ads': Rajya Sabha turns heat on tobacco, liquor marketing

    They were speaking on the Central Excise (Amendment) Bill, 2025, which proposes to levy a higher excise duty on tobacco and related products. Read more...



  • Dec 05, 2025 12:14 IST

    Fitch raises India’s FY26 GDP growth forecast to 7.4% on stronger consumer spending

    Ratings firm says easing inflation could allow the RBI one more rate cut as GST reforms and higher real incomes support consumption. Read more...



  • Dec 05, 2025 12:07 IST

    Odisha government pays Rs 1.6 crore to Madhuri Dixit as handloom ambassador

    The minister tells state assembly the payment covers her appointment as handloom ambassador, with travel and accommodation also provided by the government. Read more...



  • Dec 05, 2025 11:52 IST

    Publicis rings in centenary with AI-powered ‘A Lion Never Gives Up’ New Year film

    Groupe revives its 100-year journey with hybrid live-action and GenAI “Wishes” as it prepares to enter its second century in 2026. Read more...



  • Dec 05, 2025 11:49 IST

    Dream11 shifts business to sports watchalong app, monetising via ads and in-app purchases

    Jain says no layoffs follow the real-money gaming ban as Dream11 develops a watchalong platform starting with cricket, with creators onboarded for early engagement. Read more...



  • Dec 05, 2025 11:46 IST

    Adani Group calls pitch to consolidate media mandate

    Group looks to move from a scattered agency set-up to a single partner with strong digital, influencer and ROI capabilities. Read more...



  • Dec 05, 2025 11:42 IST

    Why your 2026 consumer will date AI, cuddle plush toys and quit the algorithm

    From adult collectibles and “soft clubbing” to AI situationships, trad spirituality and analog phones, the 2026 trends study argues that brands will win only if they blend technological intelligence with emotional intelligence. Read more...



  • Dec 05, 2025 10:57 IST

    Stop calling raw data ‘insights’, says Perfetti’s marketing chief Gunjan Khetan

    Gunjan Khetan podcast

    In a freewheeling BestMediaInfo podcast, the Perfetti Van Melle India Marketing Director calls for sharper brand-linked storytelling, deeper agency–client partnerships and smarter use of AI, while dismissing the “Gen Z attention deficit” stereotype. Read more...



  • Dec 05, 2025 09:31 IST

    How 2025 quietly changed ads forever

    Dentsu’s 2025 Media Trends report says media is fast becoming 100% addressable, shoppable and accountable, and warns brands to plan for AI-augmented planning, niche fandoms and a more uneven digital world. Read more...



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