Insights
61% shoppers turn to e-commerce only for convenience, consumer joy is missing: Report
Nielsen report flags high bot traffic, poor frequency control in digital ads
India’s M&E sector grew 8% in 2023, driven largely by new media: TRAI
Sports advertising in India hits Rs 16,633 crore; emerging sports gain ground
CTV to overtake pay TV by 2030, broadcasters to compete with short-video and gaming cos