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Guest Times
The Silent Betrayal - How Advertising let down the faithful. Chapter 4.
The Silent Betrayal - How Advertising let down the faithful. Chapter 4.
By Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful, Chapter 3
The Silent Betrayal – How Advertising let down the faithful, Chapter 3
By Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful, Chapter 2
The Silent Betrayal – How Advertising let down the faithful, Chapter 2
By Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful
The Silent Betrayal – How Advertising let down the faithful
By Shivaji Dasgupta
Guest Times: Why businesses must take the Corona Vow
Guest Times: Why businesses must take the Corona Vow
By Shivaji Dasgupta
Brandstand: When purpose marries passion – the Legacy Equilibrium
Brandstand: When purpose marries passion – the Legacy Equilibrium
By Shivaji Dasgupta
Brandstand: CCD and the world of Replica Brands
Brandstand: CCD and the world of Replica Brands
By Shivaji Dasgupta
Brandstand: Business before Brand – The shift is clear
Brandstand: Business before Brand – The shift is clear
By Shivaji Dasgupta
Brandstand: The Party has won. Let the party begin
Brandstand: The Party has won. Let the party begin
By Shivaji Dasgupta
Brandstand: YCD and Brand ITC
Brandstand: YCD and Brand ITC
By Shivaji Dasgupta
Brandstand: The ink of Indianness - beyond flaunting inked fingers on social media
Brandstand: The ink of Indianness - beyond flaunting inked fingers on social media
By Shivaji Dasgupta
Brandstand: Be nice to Zomato boys
Brandstand: Be nice to Zomato boys
By Shivaji Dasgupta
Brandstand: Where Kalank went wrong
Brandstand: Where Kalank went wrong
By Shivaji Dasgupta
Brandstand: Be Indian, Buy Foreign
Brandstand: Be Indian, Buy Foreign
By Shivaji Dasgupta
Brandstand: Adman run away, Accenture wants to play
Brandstand: Adman run away, Accenture wants to play
By Shivaji Dasgupta
Brandstand: Did your brand fool you yesterday?
Brandstand: Did your brand fool you yesterday?
By Shivaji Dasgupta
Brandstand: The Bro Code of Brands
Brandstand: The Bro Code of Brands
By Shivaji Dasgupta
Brandstand: ‘If it ain’t Boeing I am not going!’
Brandstand: ‘If it ain’t Boeing I am not going!’
By Shivaji Dasgupta
Brandstand: Brands of War
Brandstand: Brands of War
By Shivaji Dasgupta
Brandstand: Never retrofit Brand Purpose
Brandstand: Never retrofit Brand Purpose
By Shivaji Dasgupta
Brandstand: ‘Designer Failures’ as a recipe for success
Brandstand: ‘Designer Failures’ as a recipe for success
By Shivaji Dasgupta
Brandstand: When logos start to talk
Brandstand: When logos start to talk
By Shivaji Dasgupta
Brandstand: When Chanda met Rajat
Brandstand: When Chanda met Rajat
By Shivaji Dasgupta
Brandstand: Craft versus Effectiveness in the world of brands
Brandstand: Craft versus Effectiveness in the world of brands
By Shivaji Dasgupta
Brandstand: Cogency Model and the Future Agency
Brandstand: Cogency Model and the Future Agency
By Shivaji Dasgupta