Marketing

Onam 2025 ad spends jump 15–20% with traditional media leading and digital growing rapidly

How Anish Shah challenged Anand Mahindra early in his Mahindra journey

Zareen Khan says Happy Hippie won’t slap fake marketing or claims on audiences

“No Palm Oil” claims mislead consumers, ignore scientific evidence: OTAI President

Enforcement Directorate questions Rana Daggubati over money laundering case

Darpan Sanghvi reveals why even the biggest celebrities can’t save brands with weak fundamentals

FTA Global appoints Rohit Salian as VP, brand and strategy

Admatazz invests in performance marketing agency ScaleSale

House of McDowell’s Soda signs Vijay Deverakonda as brand ambassador

Swiss Beauty appoints Hemant Gupta as Chief Financial Officer