Digital

‘Reinvent businesses before it is too late,’ Rishad Tobaccowala warns marketers

What happens when Gen Z is your consumer, your creator, and your critic?

Wondrlab India, DermiCool unveil fully AI-generated ad film

Goafest 2025 kicks off with record entries, new format, global energy

Nazara’s Fusebox partners with Banijay Rights for “Big Brother: The Game”

Integral Ad Science flags rising ad fraud, highlights role of optimisation

DTC plans image makeover with digital marketing, brand collaborations

Nazara acquires UK-Based Publisher Curve Games for Rs 247 Crores

realme partners with Aston Martin F1 for 3 years; unveils GT 7 Dream edition co-branded smartphone

AdLift unveils AI tool ‘Tesseract’ to monitor brand visibility on ChatGPT, AI overviews