Advertising
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The urgency of being ‘always on’ is the stupidest thing a brand can do: Bobby Pawar
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The last mover advantage will help us pole vault into the APAC region: Rohit Ohri
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How Havas Creative India is transforming itself to be future-ready
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Global headwinds to have an impact on adex this fiscal year: Rohit Ohri of FCB Group India
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Irrespective of increasing cost, cricket remains the biggest growth driver: Wavemaker India’s Shekhar Banerjee
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Agency leaders must stand firm and correct the narrative in the ad industry: Santosh Padhi
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Using creativity and capitalism, brands can work for socialism and leave the world a better place: Dheeraj Sinha
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W+K India won’t be a ‘free for all’ kind of agency: Santosh Padhi of Wieden+Kennedy
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We are looking to grow and drive our preventive footprint in addition to corrective footprint in 2023: Manisha Kapoor, CEO and SG, ASCI
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Real-time data, content and commerce to be future of media agency business: Ajay Gupte
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Ogilvy Global CEO Devika Seth Bulchandani underlines “processes” and “keeping pace with changes” for better revenue and margins
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Legacy agencies will either have steep learning curve or adopt inorganic strategies: Sidharth Rao and Madhu Sudhan
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Wondrlab India launches Wondrlab Technologies; appoints Publicis Groupe’s Rajesh Ghatge as its CEO
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We’ve earned a lot of respect due to ‘The Unfiltered History Tour’ wins at Cannes & made India proud: Dentsu’s Amit Wadhwa & Ajay Gahlaut
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BMI Exclusive: Will take action against alcohol brands advertising directly on digital, says CCPA's Nidhi Khare
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We will soon bring our cross-media measurement technology to India: Gowthaman Ragothaman, CEO, Aqilliz
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Focusing on new-age app clients for growth, says Niti Kumar, COO, Starcom
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Our internal policies & how we manage talent will make us stand out: Gautham Reghunath & PG Aditiya of Talented
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Corruption is absolutely a no-no for any of the businesses, says Shams Jasani of Wunderman Thompson
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Environmental change is inevitable, best way to thrive is to create conscious & intentional changes: Govind Pandey of TBWA\India
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Why Rana Barua and Sameer Tobaccowala are bullish about Shobiz
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There is nothing called slightly corrupt, says FCB’s Rohit Ohri on prevailing corruption in the industry
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We aim to create work that becomes the beacon for the next decade: Mukund Olety of VMLY&R
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Dentsu to restructure its India business into seven agency brands spread across creative, media, CXM: India CEO Anand Bhadkamkar
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Rising Star Awards will be huge recognition for young achievers, says P&G's Maithreyi Jagannathan
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