Advertising
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Focusing on new-age app clients for growth, says Niti Kumar, COO, Starcom
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Our internal policies & how we manage talent will make us stand out: Gautham Reghunath & PG Aditiya of Talented
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Corruption is absolutely a no-no for any of the businesses, says Shams Jasani of Wunderman Thompson
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Environmental change is inevitable, best way to thrive is to create conscious & intentional changes: Govind Pandey of TBWA\India
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Why Rana Barua and Sameer Tobaccowala are bullish about Shobiz
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There is nothing called slightly corrupt, says FCB’s Rohit Ohri on prevailing corruption in the industry
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We aim to create work that becomes the beacon for the next decade: Mukund Olety of VMLY&R
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Dentsu to restructure its India business into seven agency brands spread across creative, media, CXM: India CEO Anand Bhadkamkar
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Rising Star Awards will be huge recognition for young achievers, says P&G's Maithreyi Jagannathan
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Media strategy has not become tougher, it has evolved and grown for the better: Mondelez India’s Anjali Krishnan
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Brands need to look at digital differently; it is much more than just performance marketing, says Group M’s Ashwin Padmanabhan
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Performance-based marketing is clearly going to be the future, says Sidharth Parashar of GroupM
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Martech and AI are all good PR talks, profits come from performance: Shashi Sinha, CEO, Mediabrands India
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We aim to grow at least by 25% in 2021, says Wavemaker’s Ajay Gupte
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2021 isn't going to be easy, consolidation likely in advertising industry, says Dheeraj Sinha of Leo Burnett
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Non-digital mediums will continue to play a significant role for brands, says Aditya Kanthy of DDB Mudra group
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AI-driven creativity, influencer and content marketing will rule 2021, says CLA's Sajan Raj Kurup
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Business sentiment turning positive, expecting double-digit growth in 2021, says FCB India's Rohit Ohri
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Advertisers want to be seen in a brand-safe environment, says Wavemaker’s Ajay Gupte
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Complete automation backed by data differentiates Wavemaker from others, says CEO Ajay Gupte
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Toxic content is a worry for everyone, says Omnicom’s Kartik Sharma
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Constantly re-invent my craft to be on top as I fear becoming a ‘has-been’, says Ram Madhvani of Equinox Films
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Network Advertising to focus on large local clients in high-growth and future-facing categories
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The Consumer Protection Act 2019 will only raise standards of advertising, says Subhash Kamath, ASCI Chairman
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Vi is for new-age, digital-first Indians; will use TV, digital and print to build awareness, says Kavita Nair of Vi
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