Shradha Mishra

Will CarDekho touch hearts with 'The Everyday Hero'?

Httpool eyes new markets with acquisitions and fresh investments, says Sunny Nagpal

There is no mantra to avoid rejections, accept it and become better in life, says Ambi Parameswaran in new book

In-depth: Why selling specifically to senior citizens is yet to catch the fancy of marketers

Rising Star: Amol Roy, Founder, TheShutterCast

In-depth: A peep into the marketer's mind when finalising a media agency

Rising star: Mahima Randhawa, Account Supervisor, Magic Circle Communications

Jaquar to shift from zero budget model to aggressive marketing in September-December peak season

IPL during festivities — two strokes of luck for ad agencies

Number of creative pitches sees a significant rise as economy opens up