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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

Will Air India be the next Corus for the Tata Group? Guest Times
Will Air India be the next Corus for the Tata Group?
By Shivaji Dasgupta
logoFeb 01, 2022 09:05 IST logo 4 Min read
Why Clagency is the future of the agency Guest Times
Why Clagency is the future of the agency
By Shivaji Dasgupta
logoDec 23, 2021 10:07 IST logo 4 Min read
What the Calcutta Season must learn from the Seasoned Indian Guest Times
What the Calcutta Season must learn from the Seasoned Indian
By Shivaji Dasgupta
logoDec 21, 2021 09:57 IST logo 3 Min read
'Will Advertising ever have a Parag Agarwal?' Guest Times
'Will Advertising ever have a Parag Agarwal?'
By Shivaji Dasgupta
logoDec 01, 2021 08:57 IST logo 4 Min read
'Where the metaverse is going horribly wrong' Guest Times
'Where the metaverse is going horribly wrong'
By Shivaji Dasgupta
logoNov 29, 2021 09:45 IST logo 4 Min read
Your Groceries now delivered in Zero Minutes Guest Times
Your Groceries now delivered in Zero Minutes
By Shivaji Dasgupta
logoNov 25, 2021 08:34 IST logo 3 Min read
How clients corrupted agencies Guest Times
How clients corrupted agencies
By Shivaji Dasgupta
logoOct 22, 2021 09:20 IST logo 4 Min read
How Tandoori Chicken is connected to Lakshmi Puja and FabIndia Guest Times
How Tandoori Chicken is connected to Lakshmi Puja and FabIndia
By Shivaji Dasgupta
logoOct 20, 2021 08:35 IST logo 4 Min read
Chalti Ka Naam Festivity Guest Times
Chalti Ka Naam Festivity
By Shivaji Dasgupta
logoOct 18, 2021 08:30 IST logo 4 Min read
'Why Air India must never say Tata to the Maharajah' Guest Times
'Why Air India must never say Tata to the Maharajah'
By Shivaji Dasgupta
logoOct 11, 2021 10:28 IST logo 4 Min read
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