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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

Will home chefs transform our dining culture? Guest Times
Will home chefs transform our dining culture?
By Shivaji Dasgupta
logoAug 12, 2020 10:57 IST logo 5 Min read
Say bye to Job Satisfaction. Welcome back Job Security. Guest Times
Say bye to Job Satisfaction. Welcome back Job Security.
By Shivaji Dasgupta
logoAug 07, 2020 11:07 IST logo 4 Min read
Is Digital Marketing killing Marketing Strategy? Guest Times
Is Digital Marketing killing Marketing Strategy?
By Shivaji Dasgupta
logoAug 05, 2020 11:16 IST logo 4 Min read
Why hygiene is the new Viagra Guest Times
Why hygiene is the new Viagra
By Shivaji Dasgupta
logoJul 31, 2020 11:12 IST logo 4 Min read
Why Indians urgently need a sense of humour Guest Times
Why Indians urgently need a sense of humour
By Shivaji Dasgupta
logoJul 27, 2020 10:49 IST logo 4 Min read
Why the Jumbo Jet is the Amitabh Bachchan of Aviation Guest Times
Why the Jumbo Jet is the Amitabh Bachchan of Aviation
By Shivaji Dasgupta
logoJul 23, 2020 10:08 IST logo 5 Min read
Bye Bye Newspapers. Welcome to Viewspapers. Guest Times
Bye Bye Newspapers. Welcome to Viewspapers.
By Shivaji Dasgupta
logoJul 22, 2020 10:30 IST logo 4 Min read
Has advertising wasted the coronavirus opportunity? Guest Times
Has advertising wasted the coronavirus opportunity?
By Shivaji Dasgupta
logoJul 16, 2020 11:00 IST logo 4 Min read
'Stop donating. Start buying.' Guest Times
'Stop donating. Start buying.'
By Shivaji Dasgupta
logoJul 13, 2020 10:59 IST logo 4 Min read
The immunity industry promises a lot more than it delivers Guest Times
The immunity industry promises a lot more than it delivers
By Shivaji Dasgupta
logoJul 06, 2020 10:18 IST logo 4 Min read
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