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Nisha Qureshi

Unlike adults, a child's relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY! Television
Unlike adults, a child's relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY!
By Nisha Qureshi
Jul 01, 2022 04:56 IST 3 Min read
Growth in India has been strong with increase in users and creators on the platform: Vinay Pandey of Quora Digital
Growth in India has been strong with increase in users and creators on the platform: Vinay Pandey of Quora
By Nisha Qureshi
Jun 28, 2022 09:10 IST 3 Min read
In-depth: SVoD vs AVoD – What is attracting the Indian OTT players? In-depth
In-depth: SVoD vs AVoD – What is attracting the Indian OTT players?
By Nisha Qureshi
Jun 27, 2022 05:02 IST 6 Min read
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal In-depth
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
By Nisha Qureshi
Jun 20, 2022 03:51 IST 3 Min read
We spend in proportion to where we feel the consumer is spending more time: Neha Prasad of Kurkure Marketing
We spend in proportion to where we feel the consumer is spending more time: Neha Prasad of Kurkure
By Nisha Qureshi
Jun 10, 2022 03:27 IST 3 Min read
Creative agencies undeterred by platforms and creators getting into creative solutions Advertising
Creative agencies undeterred by platforms and creators getting into creative solutions
By Nisha Qureshi
Jun 01, 2022 04:18 IST 5 Min read
In-depth: Does large-scale advertising by start-ups while announcing mass layoffs make sense? In-depth
In-depth: Does large-scale advertising by start-ups while announcing mass layoffs make sense?
By Nisha Qureshi
May 26, 2022 04:29 IST 5 Min read
In-depth: How is the digital world tackling the menace of bots and fake accounts In-depth
In-depth: How is the digital world tackling the menace of bots and fake accounts
By Nisha Qureshi
May 23, 2022 04:11 IST 5 Min read
In-depth: It's raining GEC channels – are there more takers? In-depth
In-depth: It's raining GEC channels – are there more takers?
By Nisha Qureshi
May 20, 2022 04:09 IST 4 Min read
In-Depth: What will SEBI's curbs on celebrity endorsements for cryptocurrencies mean for the sector? In-depth
In-Depth: What will SEBI's curbs on celebrity endorsements for cryptocurrencies mean for the sector?
By Nisha Qureshi
May 18, 2022 04:14 IST 5 Min read
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