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Nisha Qureshi

The absolute dependency on performance marketing is reducing, says Harikrishnan Pillai of TSBI Digital
The absolute dependency on performance marketing is reducing, says Harikrishnan Pillai of TSBI
By Nisha Qureshi
logoFeb 16, 2023 10:04 IST logo 4 Min read
We onboard celebrities who do justice to ad's storytelling, beyond just looking at their stature: Sunder Balasubramanian of Myntra Marketing
We onboard celebrities who do justice to ad's storytelling, beyond just looking at their stature: Sunder Balasubramanian of Myntra
By Nisha Qureshi
logoFeb 14, 2023 09:55 IST logo 4 Min read
Bard is Google's answer to ChatGPT, but how impactful is it going to be? Digital
Bard is Google's answer to ChatGPT, but how impactful is it going to be?
By Nisha Qureshi
logoFeb 09, 2023 09:38 IST logo 6 Min read
Retention time much higher on print than digital: Abhijeet Sonar of Hansgrohe Marketing
Retention time much higher on print than digital: Abhijeet Sonar of Hansgrohe
By Nisha Qureshi
logoJan 24, 2023 09:26 IST logo 3 Min read
The possibilities and challenges of using ChatGPT in advertising Advertising
The possibilities and challenges of using ChatGPT in advertising
By Nisha Qureshi
logoJan 20, 2023 09:59 IST logo 4 Min read
What's luring Indian digital agencies to set up shops abroad? Digital
What's luring Indian digital agencies to set up shops abroad?
By Nisha Qureshi
logoJan 16, 2023 09:41 IST logo 3 Min read
In-depth: Offering token money as pitch fee is not the solution to the pitching menace, say top leaders In-depth
In-depth: Offering token money as pitch fee is not the solution to the pitching menace, say top leaders
By Nisha Qureshi
logoJan 11, 2023 10:05 IST logo 5 Min read
We expect smaller advertisers to return in 2023: Sivakumar Sundaram of Times of India Print
We expect smaller advertisers to return in 2023: Sivakumar Sundaram of Times of India
By Nisha Qureshi
logoJan 04, 2023 09:55 IST logo 3 Min read
Spykar to increase its focus on influencer and digital marketing, says Sanjay Vakharia Marketing
Spykar to increase its focus on influencer and digital marketing, says Sanjay Vakharia
By Nisha Qureshi
logoJan 03, 2023 09:56 IST logo 4 Min read
Loyalty from clients as well as talent is a challenge: Shradha Agarwal of Grapes Advertising
Loyalty from clients as well as talent is a challenge: Shradha Agarwal of Grapes
By Nisha Qureshi
logoDec 29, 2022 09:37 IST logo 5 Min read
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