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Khushi Keswani

Khushi Keswani is the Correspondent at BestMediaInfo.com. Based in Delhi, Keswani reports on the advertising and marketing domain with a special focus on the digital marketing and advertising ecosystem. With more than three years of experience in reporting and news desk operations, Keswani aims to leave a lasting impact on the Media and Entertainment industry.

measurement Digital
What is stopping unified measurement from turning into reality
By Khushi Keswani
Aug 07, 2024 11:21 IST 6 Min read
Olympic-glory In-depth
In-depth: When brands shoot themselves in the foot trying to ride the coattails of Olympic glory
By Khushi Keswani
Aug 06, 2024 14:12 IST 6 Min read
Ad-industry-leaders2 Advertising
Ad industry leaders spill the beans on how friendships made work a joy for them
By Khushi Keswani
Aug 05, 2024 12:55 IST 7 Min read
Dark-patterns Marketing
Are you being tricked? Study unmasks sneaky 'Dark patterns' in Indian apps
By Khushi Keswani
Aug 02, 2024 09:43 IST 5 Min read
Tom-Goddard Advertising
Indian OOH industry needs to unite and compete: Tom Goddard, President, WOO
By Khushi Keswani
Aug 01, 2024 09:36 IST 3 Min read
surrogate advertising guidelines Advertising
Consumer Affairs Ministry to release surrogate advertising guidelines in 2-3 weeks
By Khushi Keswani
Jul 31, 2024 14:58 IST 2 Min read
Can-generative-AI-become-marketers Digital
Can generative AI become marketers' secret weapon for regional language content?
By Khushi Keswani
Jul 31, 2024 10:13 IST 6 Min read
OOH-colaps Advertising
BMC's OOH ad policy after Maharashtra Assembly Elections 2024
By Khushi Keswani
Jul 30, 2024 10:10 IST 3 Min read
IOAA urges AAAI to deal with OOH media owners Advertising
IOAA urges AAAI to deal with OOH media owners that are necessarily IOAA-registered
By Khushi Keswani
Jul 26, 2024 09:59 IST 3 Min read
The-science-and-art-of-human-behaviour Marketing
The science and art of human behaviour in marketing
By Khushi Keswani
Jul 26, 2024 09:42 IST 3 Min read
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