third-party

ChatGPT just became an app store: Spotify and Canva inside your chats

The Trade Desk launches “Audience Unlimited” to overhaul digital ad data marketplace

Google’s U-turn on third-party cookies: Ad world buzzes with a mix of optimism and skepticism

Transparency, third-party measurement and affordability can fuel OTT advertising, say experts

In-depth: How web browsers' move to restrict 'third-party' cookies affect brands