sponsorship

Women cricketers close brand value gap with men as endorsement earnings rise 30–50% post World Cup

Cornerstone Meraki launches CME sports vertical for non-cricket athletes

Ad and sponsorship rates climb 15% for Durga Puja 2025 in West Bengal

BCCI opens bidding for Team India lead sponsor rights; proposals due by Sept 16

Post-Dream11 exit, BCCI hikes jersey sponsorship rates, targets Rs 452 crore deal

Jagannath Puri Rath Yatra 2025 becomes Rs 200 crore ad playground

Chaaipani named exclusive Ads and Brand Activation partner for Jagannath Puri Rath Yatra 2025

IPL 2025 sponsorship frenzy: Top brands betting big on IPL teams

Offshore betting platforms amp up ads, dodging loopholes this cricket season

Cola war heats up: Campa Cola becomes co-presenting sponsor for IPL 2025