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Sony YAY!

Unlike adults, a child's relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY! Television
Unlike adults, a child's relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY!
By Nisha Qureshi
Jul 01, 2022 04:56 IST 3 Min read
Sony YAY! announces two new toon shows- 'Ha.Go.La' and 'Robotan' Television
Sony YAY! announces two new toon shows- 'Ha.Go.La' and 'Robotan'
By BestMediaInfo Bureau
Jun 20, 2022 10:02 IST 2 Min read
Sony YAY! to launch Tele Movie of 'Taarak Mehta Kka Chhota Chashmah' along with new season of the show Television
Sony YAY! to launch Tele Movie of 'Taarak Mehta Kka Chhota Chashmah' along with new season of the show
By BestMediaInfo Bureau
May 16, 2022 10:07 IST 2 Min read
57% of kids prefer television while only 10% choose OTT for entertainment: Sony YAY! SearchLight22 survey Television
57% of kids prefer television while only 10% choose OTT for entertainment: Sony YAY! SearchLight22 survey
By BestMediaInfo Bureau
May 11, 2022 10:05 IST 3 Min read
Kids' TV genre-expanding but yet to command respectable advertising rates, says Leena Lele Dutta of Sony Yay Television
Kids' TV genre-expanding but yet to command respectable advertising rates, says Leena Lele Dutta of Sony Yay
By Nisha Qureshi
Apr 18, 2022 09:33 IST 3 Min read
With fresh content slate, Sony Yay! targets all categories of advertisers this festive season Television
With fresh content slate, Sony Yay! targets all categories of advertisers this festive season
By Shreshtha Verma
Sep 23, 2021 09:39 IST 3 Min read
Sony Yay! associates with Storytel to seed the habit of reading among kids in a creative way Television
Sony Yay! associates with Storytel to seed the habit of reading among kids in a creative way
By BestMediaInfo Bureau
Sep 02, 2021 09:07 IST 2 Min read
Sony Yay! to bring a comedy show for kids 'Ding Dong Bell, Masti ka Khel' Television
Sony Yay! to bring a comedy show for kids 'Ding Dong Bell, Masti ka Khel'
By BestMediaInfo Bureau
Aug 12, 2021 08:50 IST 2 Min read
Sony Yay! plans July line-up packed with interactive engagement for kids Television
Sony Yay! plans July line-up packed with interactive engagement for kids
By BestMediaInfo Bureau
Jul 09, 2021 08:45 IST 2 Min read
Sony Yay! brings a comedy adventure show for kids 'Bhaalu Ye Bindaas Hai' Television
Sony Yay! brings a comedy adventure show for kids 'Bhaalu Ye Bindaas Hai'
By BestMediaInfo Bureau
Jun 09, 2021 08:33 IST 1 Min read
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