Snapchat
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Snapchat bets it all on Gen Z, but can advertisers afford to do the same?
Snapchat's 'Attention Advantage' report faces scrutiny from Indian advertisers
Just 5% more attention can double brand impact: Snapchat-WPP study
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IAS, DoubleVerify roll out separate attention metrics for Snapchat
Snap unveils AI-powered advertiser solutions, Sponsored Snap updates
FTC’s case ignores reality, says Meta as antitrust trial kicks off
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