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Disrupt or be ignored: Why ad filmmaking in India needs a creative reset
JioStar’s IPL 2025 experiment: Will AI redefine the fan experience?
“Making advertising great again": TUNE's quest for timeless storytelling
Lack of cross measurement hampering monetisation in sports genre: Sanjog Gupta of JioStar
What is fuelling regional news growth and gripping marketers' attention today?