MTV Hustle

boAt partners with MTV Hustle 4 to support and inspire hip-hop artists across India

MTV Hustle Season 4 to premiere on October 19

Brands co-create culture with MTV Hustle: Anshul Ailawadi of Viacom18

MTV India and T-Series collaborate for rap reality show 'MTV Hustle'

Virtual influencers and AI-assisted characters: A new fad amongst brands in India or a probable fit for brand mascots?

MTV India launches season 2 of rap reality television show 'MTV Hustle'

MTV breaks the clutter with concept-based marketing for its shows