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linear TV
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What JioStar–Nielsen’s IPL cross-screen study means for your next live sports media plan
Nov 24, 2025
08:53
IST
7 Min read
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Global ad spend on linear TV falls to $143.9bn as streaming accelerates
Sep 05, 2025
10:41
IST
3 Min read
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Zee to invest Rs 50 crore in ZBullet, Rs 40 crore in Advance Media Distribution
Aug 15, 2025
11:04
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1 Min read
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80–85% of GCPL’s internet investments now directed to CTV, says Harshdeep Chhabra
Aug 13, 2025
09:49
IST
4 Min read
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Is TAM India’s return to ratings business the end of the road for BARC India?
Jul 07, 2025
09:15
IST
3 Min read
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