IPL 10

10% y-o-y growth in fifth week of IPL 11

IPL 11 grows 35% in week 4 compared to IPL 10

15% viewership jump in third week of IPL 11 over IPL 10

IPL 10: A close look at the overall viewership and advertisers

IPL 10 records 350 million interactions

IPL 10 generates over 6 million mentions on social media: Maxus Mesh study

IPL 10's four-week viewership reaches 715 million Impressions

IPL 10 shines in Week 2 viewership too

IPL 10 clocks 40 per cent more viewership than IPL 9