festive season

2023 festive month eTailing sales to surge 18-20% to Rs 90,000 crore: Redseer

VDO.AI festive season report reveals 164% increased engagement with contextual advertising

Zee's reality shows travel across markets, attract diverse audiences: Ashish Sehgal

JioAds and Reliance Retail come together to form JioAds/RRIL Commerce Media Network

Will reality shows will give much-needed push to TV adex this festive season?

54% of Indian consumers opt for hybrid shopping during festive season: InMobi's Festive report

Touted as IPL of entertainment, Bigg Boss 17 aims for 350-400 mn reach

With impact properties, GECs remain optimistic despite challenges from cricketing events this festive season

Network18 witnessing uplift in ad rates fueled by strong leadership of its channels: Puneet Singhvi

Indian shoppers to boost their spending by 14% YoY this festive season: Disney+ Hotstar survey