brands

World Cup ad spends up 30%; 'dormant' categories return this festive season: Ashwin Padmanabhan

In-depth: Is removing ads enough for Meta to make users pay for subscriptions?

Brand ads that are scoring big on and off the pitch this Cricket World Cup

JioSaavn for Brands unveils playbook to assist brands with digital audio advertising

What's driving brands' growing preference for cricketers over Bollywood celebrities?

Myntra launches festive campaign with Sidharth Malhotra and Kiara Advani

Is the 'always on' strategy killing the big brand idea?

85% consumers do not favour brands advertising on news platforms spreading misinformation: IAS

Madison World appoints Manish Menon as VP of Human Resources

Zee's reality shows travel across markets, attract diverse audiences: Ashish Sehgal