Ajay Gahlaut

Pop-culture references in ads can only do good when used as a device and not as idea

Pop-culture references in ads can only do good when used as a device and not as idea

By Shreya Negi

Oct 31, 2023 09:03 IST logo

7 Min read

Dentsu ECD Neharika Awal moves on

Dentsu ECD Neharika Awal moves on

By BestMediaInfo Bureau

Jul 24, 2023 17:48 IST logo

1 Min read

Cannes Lions 2023: Will India's performance surpass its 2022 benchmark?

Cannes Lions 2023: Will India's performance surpass its 2022 benchmark?

By Shreya Negi

May 01, 2023 09:35 IST logo

4 Min read

Have brand taglines evolved to become hashtags?

By Shreya Negi

Apr 20, 2023 09:26 IST logo

6 Min read

Has the era of brand taglines come to end?

By Shreya Negi

Apr 19, 2023 10:24 IST logo

10 Min read

Dentsu Creative India's ECD Anu Gulati calls it quits

Dentsu Creative India's ECD Anu Gulati calls it quits

By Akansha Srivastava

Feb 19, 2023 17:37 IST logo

1 Min read

Ajay Gahlaut moves on from Dentsu Creative India

Ajay Gahlaut moves on from Dentsu Creative India

By BestMediaInfo Bureau

Feb 19, 2023 17:13 IST logo

1 Min read

Dentsu Creative appoints Joy Mohanty as Chief Creative Officer

Dentsu Creative appoints Joy Mohanty as Chief Creative Officer

By BestMediaInfo Bureau

Oct 03, 2022 11:16 IST logo

2 Min read

The art of copywriting: What makes an impactful ad copy?

The art of copywriting: What makes an impactful ad copy?

By Tanzila Shaikh

Jul 26, 2022 03:53 IST logo

5 Min read

We've earned a lot of respect due to 'The Unfiltered History Tour' wins at Cannes & made India proud: Dentsu's Amit Wadhwa & Ajay Gahlaut

We've earned a lot of respect due to 'The Unfiltered History Tour' wins at Cannes & made India proud: Dentsu's Amit Wadhwa & Ajay Gahlaut

By Akansha Srivastava

Jun 24, 2022 04:59 IST logo

6 Min read