OTT

Zoom Studios launches new B2B division for OTT platforms and brands

Zee5 partners with Moat and Nielsen DAR, offers measurability in OTT

Dish TV launches OTT platform Watcho with 20 original shows

Viewers' discoverability of content is the next challenge for OTT players: Amazon's Ravi Desai

OTT has a twin challenge of retaining viewers and balancing ARPUs, says Nachiket Pantvaidya of ALTBalaji

Micro-marketing, vernacular is way forward for OTT platforms to tap tier II-tier III markets

Indian audio OTT industry growing but losing 50%-60% revenues due to piracy

T-Series enters digital space, to produce content for leading OTT platforms

OTT platforms can't sustain only on advertising, must have hybrid business models, says Greg Armshaw of Brightcove

India's overcrowded OTT industry will see consolidation in next three years, says ALTBalaji's Divya Dixit