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Insights
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IPL superfans make up 14% of viewers but drive 72% of match engagement
Apr 25, 2025
11:14
IST
2 Min read
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Report reveals digital, sports, and beauty trends driven by Asian American consumers
Apr 24, 2025
17:25
IST
4 Min read
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How IPL ads resonate differently across age and gender demographics
Apr 21, 2025
09:02
IST
2 Min read
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Rural India recalibrates choices amid economic strain, accelerates digital adoption: Report
Apr 17, 2025
14:28
IST
3 Min read
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India well-positioned to handle Trump tariff: ITC Chairman, Sanjiv Puri
Apr 16, 2025
09:52
IST
3 Min read
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Only 50 of 200 brands cross 4% recall despite IPL ad surge: Report
Apr 11, 2025
09:09
IST
2 Min read
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