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OOH
Second Covid wave threatens OOH sector, agencies try out newer formats to stay afloat
Second Covid wave threatens OOH sector, agencies try out newer formats to stay afloat
Kotak Mahindra Bank conducts OOH campaign across metro cities to publicise its limited 6.65% home loan rate
Kotak Mahindra Bank conducts OOH campaign across metro cities to publicise its limited 6.65% home loan rate
Hyundai Alcazar makes a global debut with the OOH campaign
Hyundai Alcazar makes a global debut with the OOH campaign
Outdoor media gets a booster dose from the government
Outdoor media gets a booster dose from the government
Bisleri partners with Alakh Advertising, rolls out outdoor campaign for three fizzy fruit drinks
Bisleri partners with Alakh Advertising, rolls out outdoor campaign for three fizzy fruit drinks
Moms Outdoor Media Solutions appoints Prashant Mishra as VP, North and East
Moms Outdoor Media Solutions appoints Prashant Mishra as VP, North and East
Outdoor may see double-digit growth in 2021, expect industry leaders
Outdoor may see double-digit growth in 2021, expect industry leaders
Kotak Life launches outdoor campaign for its health insurance product ‘Kotak Health Shield’
Kotak Life launches outdoor campaign for its health insurance product ‘Kotak Health Shield’
Nabendu Bhattacharyya bids adieu to Milestone Brandcom
Nabendu Bhattacharyya bids adieu to Milestone Brandcom
Havas Media Group India enters into strategic partnership with Tribes to optimise OOH
Havas Media Group India enters into strategic partnership with Tribes to optimise OOH
AirAsia India announces its new route between Ranchi and Mumbai through an OOH campaign
AirAsia India announces its new route between Ranchi and Mumbai through an OOH campaign
Madison OOH launches OTS Measurement Updates for COVID19 unlock times
Madison OOH launches OTS Measurement Updates for COVID19 unlock times
Kinetic Worldwide launches IOM, an OOH planning tool
Kinetic Worldwide launches IOM, an OOH planning tool
How OOH industry is reinventing itself to stay afloat amid the pandemic
How OOH industry is reinventing itself to stay afloat amid the pandemic
Times OOH offers creative support to assist brands put together outdoor campaigns
Times OOH offers creative support to assist brands put together outdoor campaigns
Milestone Brandcom to augment agency’s OOH business by adopting new technology and media insights
Milestone Brandcom to augment agency’s OOH business by adopting new technology and media insights
Posterscope elevates Haresh Nayak to APAC President
Posterscope elevates Haresh Nayak to APAC President
There will be a bloodbath in outdoor media cost negotiations if lockdown extends further, say OOH experts
There will be a bloodbath in outdoor media cost negotiations if lockdown extends further, say OOH experts
Mindshare, Xaxis, Lemma create DOOH campaign for Grofers at CSI Mumbai Airport
Mindshare, Xaxis, Lemma create DOOH campaign for Grofers at CSI Mumbai Airport
Hotstar unveils India’s longest billboard in Uttar Pradesh
Hotstar unveils India’s longest billboard in Uttar Pradesh
OOH to grow by 10% in 2020, surge likely in digital outdoor
OOH to grow by 10% in 2020, surge likely in digital outdoor
Times OOH sets Mumbai Metro abuzz with creative installations for Hair & Care’s #KhuleBaalBefikar campaign
Times OOH sets Mumbai Metro abuzz with creative installations for Hair & Care’s #KhuleBaalBefikar campaign
Times OOH adds modular promo set-up to Mumbai airport portfolio
Times OOH adds modular promo set-up to Mumbai airport portfolio
Skoda India moves beyond traditional outdoor, embraces ‘programmatic OOH’
Skoda India moves beyond traditional outdoor, embraces ‘programmatic OOH’
Kinetic India partners with Star Sports Marathi for Pro Kabaddi League 2019
Kinetic India partners with Star Sports Marathi for Pro Kabaddi League 2019