Marketing

Boult unveils new identity ‘GOBOULT’, targets  Rs 1000 crore revenue this year

American Eagle stock surges 23% after Trump praises Sydney Sweeney ad

Marico boosts ad spends by 24.5% YoY to Rs 299 crore in Q1FY26

Generali Group and Central Bank of India unveil new identity for insurance joint venture

Kevin Vaz becomes IDMIF President, succeeds K. Madhavan

Talent Tracker: Key appointments at Madison, P&G, Vedanta, and Jaguar Land Rover

Katalyst Sports appoints Mahesh Kumar as Vice President, alliances and operations

ITC reports consolidated profit of Rs 5,343.41 crore in Q1 FY2026

Salesforce names Mankiran Chowhan Managing Director for India sales and distribution

Bajaj Auto’s new campaign for Pulsar is not selling bikes but something else